Staff Report
Dubai, UAE
Hamrk Real Estate Development, in partnership with Devmark, has unveiled Affini Residences in Al Jaddaf. Affini is the world’s first standalone residence under Tribute Portfolio, a collection brand within Marriott Bonvoy, Marriott International’s travel program. Affini is a fully-furnished and turnkey-ready project developed by repurposing a former hotel.
Designed by ADC Architects & Engineers, the branded residences at Affini range from studios to penthouses. Residents can enjoy a host of benefits, including the rooftop pool, gym, residents’ lounge, children’s play, private cinema, an in-house coffee shop, 24-hour residential concierge, and à la carte offerings such as limousine transfers, housekeeping, laundry, grocery shopping, and in-residence dining.
Shaikh Mohamed Abdulrahman Alkhalifa, Chairman, Hamrk Real Estate Development, said, “We are delighted to launch Affini Residences, a project that embodies our commitment to delivering unique and meaningful living experiences. Affini is a testament to the lifestyle we aim to create, blending creativity, sustainability, and modern design. By repurposing an existing building, we not only showcase our innovative approach but also contribute to more sustainable development practices. Our collaboration with Devmark has been pivotal in positioning Affini as an exceptional offering for discerning buyers who value sophistication and innovative living solutions. This project offers an unparalleled lifestyle, setting a new benchmark for urban luxury.”
Devmark has been appointed as the master agent for the project’s sales and marketing.
Sean McCauley, CEO of Devmark, said, “We are excited to collaborate with Hamrk on Affini Residences, a development that truly stands out in Dubai’s competitive real estate market. Land scarcity in highly coveted, well-connected communities like Al Jaddaf presents a rare opportunity for buyers and investors alike. Affini represents a unique vision, transforming an existing structure into a modern, world-class residence that seamlessly blends prime location, thoughtful design, and exceptional amenities. Leveraging our expertise in real estate marketing, we are committed to positioning Affini as a benchmark for exceptional living in Dubai’s evolving luxury living landscape.”
Affini is strategically located just minutes from the Jameel Arts Centre and Dubai Cultural Village. Its prime location also ensures effortless connectivity to Downtown Dubai, Dubai International Airport, and other premier cultural, retail, and entertainment destinations. With ongoing refurbishment works set for completion in 2026, Affini presents a compelling opportunity for buyers and investors seeking a state-of-the-art urban sanctuary in one of Dubai’s most dynamic neighbourhoods.
Jaidev Menezes, Regional Vice President, Mixed-Use Development EMEA at Marriott International, said, “With the launch of Affini Residences, we are proud that Dubai is home to the world’s first standalone residence under Marriott’s Tribute Portfolio brand, where design, attention to detail and sincere service stand above the rest. Affini’s vibrant spaces create a sense of community sparking connections, and aptly located in Al Jaddaf, Dubai’s cultural hotspot, Affini is perfect for those seeking the remarkable, the new and the different.”
Ends
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