Staff Report
Dubai, UAE
Zazen Properties has announced 100 percent sell-out of its latest development, The Hub Residences, in Al Furjan. Over 95 percent of the units were sold on the day of launch and the remaining were sold in the same week. Among the buyers, 20 percent were repeat customers and 30 percent were referred by owners.
All one-bedroom and three-bedroom units with maids’ rooms were sold immediately at launch and two-bedroom units followed suit within the next few hours. The two-bedroom units with maids’ rooms achieved a 90 percent sale rate at launch, while 95 percent of the Townhouse apartments were sold on the first day, setting a new benchmark in Al Furjan.
The success of The Hub Residences reflects broader market trends. One-bedroom units remain highly sought after by singles and young professionals, with 35 percent of apartment seekers favouring this configuration in 2024. Two-bedroom units, popular among small families and investors, accounted for a significant share of buyer interest, while demand for three-bedroom apartments and larger units surged among affluent buyers seeking luxury and space. This trend is fuelled by a growing population of high-net-worth individuals relocating to Dubai. The emirate is set to complete nearly 9,000 villas by the end of 2024 and an additional 19,700 in 2025 to meet the surging demand.
Madhav Dhar, COO and Founding Member of Zazen Properties, said, “The extraordinary success of The Hub Residences underscores the strength of Dubai’s real estate market and Zazen’s identity as a trusted brand. Our commitment to creating developments that focus on community and quality, resonates with end-users and investors alike, adding value to how they live and how their investment grows. With record-breaking transaction volumes and rising property values, Dubai continues to shine as a global real estate hub. The diversity of our buyers, representing over 15 nationalities, and the trust built through repeat purchasers and referrals, highlight our unwavering dedication to delivering quality, timely completion, and innovative designs, while positively impacting the environment. As we look ahead to 2025 and beyond, Zazen remains focused on shaping sustainable communities that contribute meaningfully to Dubai’s economic growth and to our community of owners.”
Zazen’s success story is a reflection of the buoyancy of UAE’s real estate market which achieved record-breaking growth in 2024, with transaction volumes reaching Dh625 billion. Dubai, particularly, continues to retain its global position as a leading real estate investment hub, attracting local and foreign investors. According to the UAE Central Bank, GDP growth of 6.2 percent is forecasted in 2025, largely supported by the real estate sector’s dynamism.
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Also read: Zazen launches LEED-certified The Hub Residences in Al Furjan
