Staff Report
Dubai, UAE
Palma Development, a frontrunner in the UAE real estate industry, has announced the launch of Serenia District, a Dh5 billion upscale residential community to be built in partnership with Banian on Jumeirah Islands. Spanning 600,000 square feet with a built-up area of 3.5 million square feet, the development features six integrated towers, centred around six unique lifestyle zones of the community: the Serenia Signature Clubhouse, Health and Social zone, Sports and Recreation spaces, Family Oasis, Nature Discovery zone, and a Wellness Retreat.
The first phase introduces West Residence, a 46-storey tower featuring 419 one-, two-, and three-bedroom homes, each offering views of Jumeirah Islands and its surroundings.
Kareem Derbas, Founder and CEO of Palma Development, said, “We are thrilled to introduce our latest development, Serenia District, which will not only set a new benchmark in urban living but also continue our vision of contributing exceptional architecture to Dubai’s iconic skyline. With the Dubai real estate market reaching record figures and solidifying the emirate’s position as a global investment hub, demand for premium developments continues to rise. Serenia District was launched to meet this demand, offering architectural excellence, thoughtful design, natural elements, and an unparalleled lifestyle experience.”
One of the highlights of Serenia District is the Serenia Signature Clubhouse, a 100,000 square feet multi-level facility offering residents an array of wellness, leisure, and social amenities. It features a panoramic infinity pool, a gym, a rooftop café, male and female spas, an indoor paddle court, a half basketball court, a games room, as well as retail and F&B spaces.
Designed by Japanese architects Nikken Sekkei, the world’s third-largest architectural firm, Serenia District draws inspiration from the Japanese Ireko design language, which embodies tranquillity, simplicity, and the thoughtful use of space.
Hassan H. Nia, Founder and CEO of Banian, said, “Serenia is our homegrown premium residential brand, developed in partnership with our strategic partner, Palma Development, to create high-end communities in strategic locations. Serenia District marks a new era of sophisticated living, where residents can embrace a tranquil lifestyle without compromising on urban vibrancy. We are proud to continue this successful partnership with Palma, having worked together on the Serenia Residences and Serenia Living communities.”
Nestled in a prime location next to business and entertainment hubs, Serenia District offers access to the city’s vibrant lifestyle while embracing a nature-infused environment. The self-sufficient community hub is connected with 20km of walkways and pathways.
Ends
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