Edamah and SHG launch Azure Beach Bahrain

Staff Report

Dubai, UAE

Edamah (Bahrain Real Estate Investment Company) and Sunset Hospitality Group (SHG) have partnered to launch Bahrain’s first Azure Beach Club. Slated for completion by Q2 2026, the project is the latest addition to Bilal Al Jazayer and Bahrain’s hospitality scene.

Antonio Gonzalez, Chairman and Group CEO of SHG, said, “We’re excited to collaborate with Edamah to introduce Azure Beach and Ammos to Bahrain, marking another exciting step in SHG’s mission to redefine lifestyle experiences across the region. Together, we aim to transform Bilaj Al Jazayer beach into a dynamic destination, aligning with Bahrain’s Vision 2030 to elevate tourism and entertainment.”

Azure Beach, established in 2017 by SHG, is a lifestyle destination offering beachside luxury in the Mediterranean and Middle East. With locations in Dubai, Marbella, Doha, and Beirut, it offers infinity pools, ultra-luxe cabanas, infinite stretches of sand, entertainment, and a culinary experience of Asian and Mediterranean flavours.

Chris Calvert, CEO of Edamah, added, “The partnership with SHG reflects Edamah’s commitment to creating world-class experiences that elevate Bahrain’s tourism landscape. Bilaj Al Jazayer is one of Bahrain’s most treasured coastal developments and the introduction of the Azure Beach Bahrain will further establish it as a premier leisure destination in the region.”

Azure Beach Bahrain at Bilaj Al Jazayer represents a significant expansion in SHG’s portfolio. The project also underscores Edamah’s vision to enhance Bahrain’s infrastructure by delivering exceptional and sustainable developments.

Ends

Also read: Mantis, Edamah unveil 102-key Hawar Resort in Bahrain

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