Staff Report
Dubai, UAE
Danube Properties, one of the fastest-growing real estate developers in Dubai, unveiled a 65-storeyed luxury residential tower, Fashionz, that host more than 700 ultra-luxury apartments and will be built at Jumeirah Village Triangle on Mohammed Bin Zayed highway.
Apartment owners are poised to be pampered with a 24/7 secretary-on-call, a nanny-on-call and a doctor-on-call, among 40-odd facilities and amenities that define luxury and fashion standardized by Danube Properties.
All homes and the building lobby will bear FashionTV branding, as a result of a partnership that adds to the glam and glitz of the property. Prices of a studio apartment starts from Dh850,000 – more than double than the Dh400,000 sales value of a similar-size apartment sold a year ago.
“Each apartment is designed to embody the sophistication and glamour associated with the extravagant FashionTV brand. Fashionz is Danube’s commitment to affordable luxury for the residents of Dubai with apartments starting at Dh850,000,” a company statement said.
Although the height of the tower and the development value remains a mystery, apartments at Fashionz comes with Danube Properties’ trend-setting 1 percent payment plan, after paying 20 percent booking money.
Fashionz by Danube and FashionTV will feature world-class amenities, including a FashionTV gym, a FashionTV rooftop bar with a swimming pool, FashionTV restaurants, and FashionTV cafes, to cater to the needs of the residents. Fashionz will have over 40 facilities and amenities like never before including a Zumba and dance studio, meditation zone, trampoline park, fashion ramp, padel court, gazebo, skating rink, outdoor chess, fashion school, outdoor cinema, table tennis, a cigar room, a Japanese garden, a business center with meeting space, a doctor on call, and a snooker zone among others.
“We are thrilled to collaborate with FashionTV for Fashionz. We wanted to bring glamour and luxury fashion into real estate. After all our homes are an extension of who we are and where and how we live should reflect our lifestyles too. We wanted to offer this aspirational glamour to our buyers who are fond of all things luxurious but also affordable. The worldwide recognition and appeal of FashionTV will complement Danube Properties’ vision to establish an ultra-fashionable residential tower that will stand out on its own and be a remarkable addition to the iconic Dubai skyline,” Rizwan Sajan, Founder and Chairman of Danube Properties, said at a crowded press conference at a hotel in Dubai.
This iconic tower is designed to cater to a diverse, international clientele who value opulence and the inimitable FashionTV brand.
Anis Sajan, Vice Chairman of Danube Group, says, “Danube Properties has always been committed to designing homes that inspire and delight its customers. We are confident that Fashionz will surpass the expectations of our valued buyers, as it reflects our unwavering dedication to excellence.”
The launch of Fashionz comes just three months after the launch of the 50-storeyed twin-tower project Viewz – the Dh2.05 billion project with Aston Martin furnishings in January. This is the second project in one year where “luxury meets affordability”.
Michel Adam, Founder of FashionTV, commented, “I believe this project will perfectly reflect our brand’s values and aesthetics. I can’t wait to see the final result and invite everyone to join our upcoming launch party, a true FashionTV-style celebration!
FashionTV CEO, Maximilian Dennis Edelweiss said, “Partnering with Danube Properties to create Fashionz has been a natural fit for us. Our brand is all about luxury, elegance, and beauty, and we believe that Fashionz will embody those qualities, creating a truly unique living experience for our residents.
Danube Properties launched five projects last year – Pearlz, Gemz, Opalz, Petalz, and Elitz – with 2,099 residential units with a development value exceeding Dh2.05 billion, and sold out all of them due to high demand for affordable luxury properties in Dubai. With Fashionz, Danube Properties’ current development portfolio includes 22 projects and 10,713 units.
Most Bollywood stars already consider Dubai as their second home. They remain interested in purchasing properties from the Danube Properties to permanently relocate to the emirate. Danube Properties’ head office had already been visited by a number of celebrities, including Kartik Aryan, Sanjay Dutta, Govinda, Ankit Tiwari, Meet Bros, Kiku Sharda, and Sunny Leone, among others.
Investing with Danube Properties also increases your chance of a 10-year Golden Visa – especially for those homeowners who qualify as per the investment criteria which is also subject to government approval.
