Staff Reporter
Dubai, UAE
Arada, a UAE-based master developer, has finalised the purchase of three well-known UAE-based gym brands which will be integrated into its existing fitness and wellness division, which already operates six Wellfit-branded fitness clubs in Dubai and Sharjah. The acquisition includes ladies-only super-club FitnGlam, boutique exercise hub The Platform Studios, and recently launched health club FITCODE.
Ahmed Alkhoshaibi, Group CEO of Arada, said, “This new acquisition perfectly positions Arada’s portfolio of gym operators as the locations of choice for UAE consumers as we embark on our next stage of growth, which will include new and complementary ventures in holistic health and wellness.
“The addition of these three fast-growing brands to our existing Wellfit operations matches with Arada’s aim to create spaces that people connect with for happier, healthier and more meaningful lives.”
The acquisition leaves Arada’s fitness and wellness division with a valuation of Dh1 billion, with its four brands now operating a total of 15 flagship and standard-scale gyms and studios across Dubai, Abu Dhabi and Sharjah, featuring a combined membership of 30,000.
George Flooks, CEO of Arada’s fitness and wellness division, said, “With its award-winning membership experience, an inclusive and family-friendly approach and innovative use of technology, Arada has already established itself as the market leader in this space here in the UAE. I look forward to building on the division’s existing achievements, integrating these new exceptional brands and delivering on our ambitious growth strategy.”
Additional 11 locations in the immediate pipeline mean that the division will shortly be operating 26 gyms across the UAE, with a total membership capacity of 73,000.
By the end of 2027, the division is targeting a total of 40 locations with combined membership of 100,000.
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